How Ideal Protein was developed
Understanding why our weight loss program works!
Understanding the cause of weight gain will help you conquer it
Weight Loss is not just about calorie restriction, it is more about the quality of those calories. In other words, what types of foods and nutrients you are consuming during weight loss determines the effectiveness of the program.
Over 20 years ago, Dr. Tran Tien Chanh, a medical doctor that focused his career and research on nutrition with a particular emphasis on obesity and obesity-related disorders, developed Ideal Protein.
According to Dr. Tran Tien, "The cause of many weight issues in modern society is insulin dysfunction. A diet grossly disproportionate in its share of saturated fats and sugars, such as in breads, cereals, muffins, cakes, pastries, pasta, pizza, rice, corn - very much like the North American diet - causes the pancreas to produce an overabundance of insulin, which stays in the system and puts the blood sugar level in a negative balance."
An overproduction of insulin may lead to hypoglycemia or low glycemia, which in turn may induce constant sugar cravings and weight gain. One of Insulin’s primary functions is to regulate blood sugar levels, however, it is also the hormone that facilitates the transport of fat (triglycerides) into the fat cells. Even worse, it "locks" the fat into the fat cell, preventing it from being used as a source of energy. Now, because the blood sugar has dropped (and we can’t access the fat as a fuel source) it creates "sugar cravings' and the vicious cycle begins again. In other words, an over abundance of insulin can cause weight gain.
The core of Ideal Protein is grounded in reversing insulin dysfunction and learning to live off the body's own fat reserves. The program focuses on restricting carbohydrate intake, limiting fat intake and consuming proper levels of quality protein to help maintain your muscle mass while burning fat reserves for energy.
The body employs energy from three reserves: glycogen (carbohydrate), protein and fats. First the body depletes its simple and complex carbohydrate reserves and then turns simultaneously to its protein and fat reserves for energy. A person not in need of weight loss typically has approximately 1-2% of their body's reserves from carbs, approximately 19% from their muscle mass and 79% of their body reserves from fat.
Simple and complex carbohydrates can prevent weight loss.
The body stores approximately three days worth of carbohydrates, therefore, our protocol restricts sugars (simple and complex) until 100% of your weight loss goal is achieved…why? Because, as long as sugar is being consumed, your body may not be burning fat. Remember, the first source of energy is derived from glycogen (carbohydrate) reserves. Therefore, the core principle of the Ideal Protein Protocol is to deplete the glycogen (carbohydrate) reserves completely, in order to compel the body into consuming its fat reserve to burn calories.
How do we encourage the body to burn its fat reserves, but support its muscle mass reserves if both are depleted simultaneously?
First, Ideal Protein foods are made with high quality protein. The quality of protein used in Ideal Protein diet products has an impact on effective protein absorption…the lower the quality, the lower the absorption. If protein absorption is low, you may not be able to protect your muscle mass and thus you will burn muscle along with fat. If you lose muscle while dieting, you may impair your ability to burn calories post-diet, as your body uses muscle mass to burn calories. Muscle is required to burn calories. When you decrease your muscle mass via dieting, you will have less muscle to burn calories after you return to your regular eating patterns. In other words, you will regain your lost weight. In fact, in 1992 the National Institutes of Health reported that as much as two thirds of weight lost is regained within 1 year of completing a dieting program.
The ability to maintain lean muscle mass through proper intake of high quality protein while burning fat through restricting carbohydrates and limiting fat intake is the difference between Ideal Protein and many other weight loss programs. The opportunity to offer this method of weight loss leads to stable, measurable, predictable and repeatable results of 2-5 pounds per week, that is able to be maintained once you reach your weight loss goals!
Their has been a significant amount of positive research done regarding the effectiveness of dietary carbohydrate restriction (ketogenic diet) on weight loss, diabetes and other health parameters: